At some point in your career, you will find yourself either looking for a job because you’re out of work, or because you feel it is time for a change. Whatever the reason, here are four things you can do to help with a successful transition.
1. Your Resume Really Matters
There is a lot of advice being offered out there about resumes and resume writing. For starters, you should always have your resume tuned-up and current. Think about your career. Think about the knowledge you have, the expertise you possess, the skills you have developed. Can just anyone do that job as well as you? Probably not. So, when it comes to writing your resume, think about why you believe you can do it better than someone who is trained, up to date on current trends and does it every day of their life. If, however, you decide this is still a task you are going to do on your own, make sure your resume is ATS-compliant. And make sure you write it in a way that speaks to what you have accomplished, not just what you have done. There’s a big difference. You should also format your resume in a way that makes it very easy to tailor to each job you are applying to. Yes, you should customize the resume each time. No two jobs are alike, so no two resumes should be alike.
2. Networking Really Works
I know, we have all heard this and, most likely, we all deep-down believe it to be true. The problem is that most people do not do it correctly. Networking is not about sending emails or text messages. It is not about connecting with everyone you can on LinkedIn (more on that later). It is not about calling the 10-20 people you think can help you find an opportunity and asking them if they know anyone who is hiring. Networking is an art. Networking takes practice and there are some basic guidelines. The first is to enjoy the ride. Enjoy reaching out and becoming social. At first, it might not be comfortable. But we are social beings and being social with people lifts your spirits and makes you feel good about yourself, which gives you an endorphin lift. Secondly, approach any and all conversations in a giving mode, not a taking mode. Asking someone to help you find a job, or if they know anyone who is hiring, is very off-putting and not the fastest way to success.
3. LinkedIn is Very Powerful
Become familiar with how this business media site works. Yes, to many, it’s a large job board. But that is not where its power lies. Its power lies in its ability to help you uncover connections and information in a way that no other site can match. Use it as a job board only, and you are tapping into a small part of its overall power. Build your network, strike up a conversation and share your subject matter expertise. LinkedIn is more about sharing and less about selling, even if your main objective is to sell yourself. The more people feel they’re learning from you, the better chance your name will come up when opportunities arise.
4. Interviewing Requires the Right Perspective
So, you have successfully implemented the above steps and now you have an interview. A lot is written about this topic, as well. Cutting to the chase, remember that the employer is in a buying mode. They are looking to buy someone’s services, which will manifest itself into hiring. If you understand the dynamics that go into a buying decision and, ultimately, the “why” of the buying decision, you will be much further ahead of your competition. Features Advantages Benefits = FAB. Most of us will talk about the Features and maybe the Advantages of what we do. Those who can translate those into the Benefits the employer is looking for are the ones who will likely get hired.
If you find yourself thinking about a job change, or you are currently looking to make that next perfect career move, feel free to drop me a line.
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